I’ve been a professional copywriter for 25 years. I write powerful, persuasive text for print, web and businesses who appreciate the importance of relevant, informative copy that represents them perfectly and has a tone of voice that hits the corporate sweet spot every time.

My words have appeared in all manner of media, from TV ads and press editorials to brochures, websites and marketing materials that define and capture the message with consistency and style.

I’ve worked with clients across market sectors, including government agencies, corporate organisations, charities and, of course, advertising and design studios who know that a professional copywriter will get the brief and make the words do the requisite magic.

The corporate organisations I’ve worked for are as diverse as the campaigns I’ve been asked to inspire and include healthcare, insurance, IT, HR, property, technical, manufacturing, compliance, nuclear energy, environmental, sign design and leisure companies.

If you’re looking for text for a website that’s designed to sell your products and services, you’ll also need SEO copy that makes it easy for customers to find you online and then, when they have, you want them to feel sufficiently impressed and motivated to stay, read on and get in touch.

In contrast, copy for printed literature works a little differently; headings, straplines, subheads and body copy that convey your message to a tee will create that killer impression and speak volumes about you and your brand. I work alongside designers so we get the words and graphics syncing just how they should and, of course, I can work closely with you so I can understand what makes your organisation tick and articulate your message to make the most appropriate impact.

Please contact me if you’d like to talk to me about a forthcoming project.