ATRACKS
Search Engine Marketing and Web Analytics Training
Website Service
Every time a visitor arrives on your website, he leaves behind him a trail of information about how and where he found your site, which pages he visited, how long he spent on them, the time of day and day of week he visited. And that is in addition to the information about transactions if the site is ecommerce enabled.
Web Analytics is the study of this data and its interpetation. It enabled informed decisions to be made based on real information, not just guesswork. It is invaluable in deciding how to spend promotional budgets and how to develop the site to improve usability and conversions.
Good use of web stats is like giving your marketing department 20 20 vision. Ignore them and your marketers are working blindfold!
Don't ignore the best marketing and business information source you have!
Web stats are
- Invaluable
- Not boring
- Easy to understand - at least we make them so
- Provide you with a powerful competitive edge
- Are used by all serious ecommerce sites
Search Engine Marketing and Web AnalyticsTraining Services