The Atracks Approach
Atracks provides training and mentoring in Natural Search Optimisation, PPC Advertising and Web Analytics enabling clients to keep in-house as much or as little of this work they choose. The result is that clients are empowered to take control of their website marketing and development.
Site Map
Pages
Blogs
- The demise of Yahoo! as a search engine
- Link building strategy
- Looking at your web page through Google’s eyes
- Breadcrumbs – they are good for visitors and maybe spiders too
- Page speed – Google is commenting
- Page load download time – it matters
- Excellent Analytics – imports GA data into Excel
- Google Social Search
- Why 404 pages should not return a 200 code
- Where to start with an SEO campaign
- Multiple links to same page – anchor text implications
- Promoting your Video on YouTube
- Facebook ads vs Adwords – which is better?
- Are broken links affecting your rankings?
- The value of local search results and how to get them
- You’ve heard it before — Social Media
- Beware free advice – even on Working Lunch!
- Segments and filters in Google Analytics
- Canonical link element (think metatag) for duplicate content
- How to check Google rankings in different countries
- Website traffic – have you excluded internal traffic from the data?
- Optimising PDF documents
- Does changing content help with search engine rankings?
- Looking at your web page through Google’s eyes